Privacy
Policy

• Trading Name: Real Definition Fitness and Wellness (Pty) Ltd (“Real Definition”, “we”, “us”, “our”),
• Registered Legal Entity: Real Definition Fitness and Wellness (Pty) Ltd 2026/311109/07
• Physical Address: Shop 8, Erf 9097, Cnr Club Mykonos Road & MR559, Langebaan, Western Cape, 7357
• Contact Email: admin@realdefinition.co.za
• Contact Phone: 082 608 4328

• Name, email address, and mobile number, collected via our lead capture form, contact form, and iTensity membership sign-up.
• Payment information processed securely via our iTensity payment platform. We do not store your card details directly.
• Website usage data via Google Analytics / Tag Manager, for example pages visited and general browsing behaviour.
• Any health or fitness information you voluntarily share with our trainers or coaches during consultations, used only to tailor your programme safely.

• To manage your membership and process payments.
• To respond to enquiries submitted via our contact or lead capture forms.
• To send you updates about classes, promotions, or membership changes, where you have opted in.
• To improve our website and services based on aggregated, anonymised usage data

• We process your personal information on the basis of your consent, the performance of our membership agreement with you, and our legitimate business interests in operating and improving our services, in line with POPIA’s conditions for lawful processing.

• We do not sell your personal information to third parties.
• We may share information with trusted service providers who support our operations, such as our payment processor (iTensity), email marketing platform, and booking/scheduling tools, solely for the purposes described in this Policy.
• We may disclose information where required by law or to protect the rights, safety, or property of Real Definition, our members, or the public.

• We retain personal information for as long as necessary to fulfil the purposes described in this Policy, or as required by law, after which it is securely deleted or anonymised.

• We retain personal information for as long as necessary to fulfil the purposes described in this Policy, or as required by law, after which it is securely deleted or anonymised.

You have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate or outdated information.
• Request deletion of your personal information, subject to our legal or contractual obligations.
• Object to processing of your information for direct marketing purposes at any time.
• Lodge a complaint with the Information Regulator of South Africa if you believe your information has been mishandled.

• Our website uses cookies and similar technologies, including Google Analytics and Facebook Pixel, to understand how visitors use our site and to improve your experience. You can manage cookie preferences through your browser settings.

• Our appointed Information Officer for POPIA purposes is: Shaun Engelbrecht shaun@realdefinition.co.za or 065 562 4737.

• For any questions about this Privacy Policy or to exercise your rights under POPIA, contact us at admin@realdefinition.co.za or 082 608 4328.